Investor Deck Reminder

1. Simple Problem Statement:
✓ «Companies waste 4 hours per week scheduling meetings»
✓ «Online stores lose $50K yearly to fraud»
✓ «Restaurants throw away 30% of fresh produce»
✓ «HR teams spend 6 hours per hire on paperwork»
= Clear pain, specific numbers

2. Direct Solution Language:
✓ «We send AI emails to schedule meetings»
✓ «Our software spots fake transactions in 2 seconds»
✓ «Our app connects restaurants with local food banks»
✓ «Our form builder cuts paperwork to 10 minutes»
= Anyone can understand it

3. Real Metrics That Matter:
✓ «Processing 10,000 transactions/month»
✓ «40% margins on each sale»
✓ «Growing 20% week over week»
✓ «90% customer retention after 6 months»
= Numbers that show traction

4. Clear Revenue Model:
✓ «Charge $299/month per store»
✓ «Take 2% of each transaction»
✓ «Businesses pay $50 per user»
✓ «Annual contracts at $24K each»
= Simple math anyone can do

5. Actual Customer Evidence:
✓ «50 paying customers»
✓ «3 enterprise contracts signed»
✓ «Pilots with Nike and Adidas»
✓ «$50K monthly recurring revenue»
= Real proof, not promises


What Actually Works?
• Start with real customer insights, not just your assumptions.
• Show traction—not potential—through metrics.
• Simplify the narrative; your deck isn’t a novel.

by Burak Buyukdemir